Boris Becker


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  • 1999 - Testimonial for AOL - Germany Goes Online: Advertising slogan "Am I already in?"
  • Brand ambassador for Mercedes-Benz, Ferrero, AOL, Bertelsmann, IWC, Völkl, PokerStars
  • Worldwide marketing campaign for his autobiography "The Player", with licensing agreements in over 30 countries.
  • Tennis expert for the BBC
  • TV personality series "Boris Becker meets...“ on ProSieben
  • Talk show "Becker 1-on-1“ on the former DSF (now SPORT1)

















TM1 was the long-time manager of Boris Becker until 2008. 
Becker started his career as a professional tennis player in 1984. One year later, after winning his first of three Wimbeldon grand slam titles, he ignited a tennis craze in Germany. 
During the course of his professional career, Becker would go on to win 50 singles matches, including six grand slam titles and three ATP world championships, as well as 15 doubles matches and an Olympic gold medal in Barcelona together with Michael Stich. In addition, he helped the German team win the Davis Cup on two occasions. He stood for twelve weeks as the world number one. 
He has been an active entrepreneur since ending his professional career in 1999. Currently he is, among other things, Novak Djokovic's trainer and a member of the Laureus World Sports Academy.